Stay close to the work
We learn how each facility operates, how its people lead, and what members or athletes should feel—because context changes the hire.
About LiftingTalent
Recruiting should raise the standard.
Why we exist
Fitness is a people business. Its hiring process should feel like one.
The industry has outgrown one-size-fits-all recruiting. Today’s gyms, studios, and performance facilities need professionals who can combine craft with commercial awareness, empathy with standards, and ambition with staying power.
LiftingTalent was built to make those matches more deliberate. We bring a specialist point of view to the brief, a human approach to the search, and honest guidance to both sides of the table.
Help the fitness industry grow by putting stronger people in the rooms where they can make the biggest difference.
How we show up
Principles we recruit by.
Evidence over adjectives
“Passionate” is not enough. We look for decisions, behaviors, and outcomes that show how someone really performs.
Tell the useful truth
Candidates and employers both deserve clear feedback, realistic expectations, and conversations that respect their time.
Think past placement
A start date is not the finish line. We recruit for the conditions that help strong people stay, grow, and contribute.
The LiftingTalent lens
We look at the complete professional.
Craft — the technical depth to do the work well.
Commercial sense — an understanding of how the experience supports the business.
Culture contribution — the behaviors that make a team better.
Growth direction — a role with enough runway to keep ambition moving.
Better conversations start here